Changing habits is one of the toughest things to do - which you know from your own everyday experience. It is going beyond your comfort zone.
Changing habits of a whole organisation is a task for leaders. Especially when it comes to the biggest number of people in a company, having the same job: the field force.
It is about participative leadership, creating deep insights and individual experience. It works and it can work fast. Besides you must leverage well researched rules of change, which sometimes sound academic, but reveal their power if applied.
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